According to reports, Netflix aims to live broadcast its future slate of unscripted series and comedy specials. According to Deadline, Netflix aims to roll out the feature, which it said was in the early stages of development, for its unscripted series and stand-up specials. According to the source, Netflix would be able to utilize it for live voting for competition series and talent challenges, including its upcoming dance competition series Dance 100 from The Circle producer Studio Lambert.

There is no date for the live launch, and insiders stress that it is still early days, but a small group within Netflix is working on the product.

According to a recent report, Netflix has accelerated its plans to embed adverts directly into its TV episodes and movies due to weak growth and a shrinking worldwide user base.

The streaming network will include adverts in its programming by the end of the year.